Is digital technology killing our ability to listen?

Part of the Effective Communication series from Pinch Yourself Communication Spoiler alert: there’s a case to be made for both Yes and No. It may well come down to how you’re using your digital technology and what you define as listening. The Yes Case Without playing into generational stereotyping, there can be little doubt that the rise of social media coupled with the smartphone has changed the way people of many ages interact. There has been a significant transfer of person-to-person interaction from in-person (face-to-face or by telephone) to digital channels (social media, online tools and apps). This applies to…

Cutting all jargon is essential to effective communication, or is it?

Part of the Effective Communication series from Pinch Yourself Communication It’s a widely-accepted rule of communication that when you speak in jargon, you may exclude or isolate people, fail to be understood or come across in a way that’s disengaging. But are there any occasions when a bit of jargon doesn’t hurt, or in fact, where it could actually help make communication more effective? What is jargon and why does it have such a bad name? Jargon includes technical words which belong to a particular group or industry and acronyms and other shorthand terms which arise within groups for ease…

How to rethink 3 concerns that hold back storytelling for business

Part of the Effective Communication series from Pinch Yourself Communication Most human beings have a natural desire and ability to tell stories – right up until the moment they step in to a business environment, it seems. When we meet with friends and family over coffee or a meal we automatically share stories about things that have happened to us since we last caught up. Yet in business, bland corporate speak can often prevail. So why this blockage in the office and how can we overcome it to harness the power of storytelling for business? There are many things that can…

Why authentic communication is like learning to downhill ski

Part of the Effective Communication series from Pinch Yourself Communication Does the thought of standing on stage telling confessional stories that bare all about yourself seem as scary as hurtling out of control down a mountain on skis? No problem. Because that’s not really the point of authentic communication. However, if you are apprehensive about sharing personal stories, this article looks at why treating it like learning to ski may help you get over your initial hesitation. The concept of authentic communication has gained popularity as an antidote in a world where people have lost trust in major institutions and…

The good news about developing a business communication strategy

Part of the Effective Communication series from Pinch Yourself Communication If you think you’re too busy to develop a communication strategy, here’s some good news. A well-crafted strategy ultimately will save you time doing communication activities that aren’t adding the most value for your business, giving you back some hours to focus on what’s most important. It’s simple to say that strategy comes before tactics and few are likely to disagree with the principle. Yet time and again, people skip the strategic thinking and planning to dive straight into internal and external communication activities. This can lead to reactive communication…

Cut through any waffle and get your point across

To engage in effective communication you need to be able to get to your point. Whether you’re using storytelling or another approach, it’s essential to be clear about what you want people to think and feel. This means not only being clear about what your point is, but also knowing the best way to get it across. So how to make the point of this post? By finishing it! What does effective communication mean to you? Join the conversation: please share your thoughts and ideas in the comments below

6 reasons two-way communication remains vital in the social media era

Part of the Effective Communication series from Pinch Yourself Communication There’s something about technology that makes it easy for business people to default to broadcasting messages rather than seeking a conversation. There is a more effective way to get results from both internal and external communication and we’re going to look at six reasons why two-way conversation should be part of your approach. Two-way conversation is the oldest form of communication but it’s by no means out of date. At its simplest, it’s a person talking with another person one-to-one. When the printing press, then radio and television arrived, people…

A good reputation starts from inside your business

Part of the Effective Communication series from Pinch Yourself Communication Building and maintaining a good reputation is important to every business – and it starts with the internal health of your organisation. Reputation is sometimes mistakenly regarded as something that’s added on later and reputation management as the exclusive domain of external communication – the media or public relations team. One reflection of this thinking is when people call for more positive publicity as the fix-all when an organisation faces a threat to reputation. It’s rarely that simple. There is no doubt that effective public relations, marketing and stakeholder engagement play…

Introducing the Effective Communication series

This is the first piece in a new series from Dialogue – the Pinch Yourself Communication blog – about the inputs and outcomes of effective communication. We all know what good communication feels like when we experience it – and conversely, how it comes across when it’s poorly executed or not so well thought through. So what goes into ensuring your communication is effective and what does effective communication deliver? Over the coming months, the Effective Communication series will explore some simple tips for making communication more effective. Today, we kick off with the importance of starting with the question why? For…